![]() Indexing: Then results are organised or “indexed” and added to their database.Crawling: First Google “crawls the web” finding pages to add to their database.It’s actually pretty simple and happens in a 2 stage process. But how does the search engine we all know and love function? And “ to Google” is an official verb in the English dictionary.Īs you can see Google dominates the search engine world.They have 92.37% of the global search engine market.Google is the pioneer of many techniques you will see in this guide. Understanding what the search engine wants is critical to your success in the SERPs. Some place a heavy focus on content quality, others user experience and others link building. Search engines use their own search algorithms, so if you appear in the top positions in the search engine results page for one search engine this doesn’t necessarily mean you will for all search engines. We will be looking at these in more detail in a moment. Google’s search engine works around these two main functions: Crawling and Indexing ![]() How Google Works & How They Rank Your Page ![]() How Other Search Engines Work And How They Differ.Why Do Some Pages Show Up Higher Than Others?.How Google Works & How They Rank Your Page. ![]()
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